Take A Stand

The issues of racial inequality and police brutality, among others, have put a stain in our past as a society. As time has passed, athletes from all walks of life have gotten more and more involved in the present to create a better future for minorities in the future. Our plan to support and grow individual athlete brands also comes with the promise that we as an organization will use every path available to us to enact positive change in every community and individual we come in contact with.

Women’s sports have been become more prominent on the national and global stage thanks in large part to the organizations and outspoken individuals in their respective sports who have fought for change. The time to push for progress and allow for changes in pay, treatment, and workplace safety in women’s sports is upon us. Atlas will work tirelessly alongside our women athletes to ensure their opinions are not only heard but put in place in order to change the game for the better.

This last decade in American history has put athletes in a position to use their voices to enact positive change in their communities and across the world. From Kaepernicks kneel to George Floyd’s untimely passing, speaking out against injustice is no longer considered an option, but a necessity. Atlas will always support our athletes in using their platform to make a difference and will stand at the side of each of our athletes to give them the confidence to speak out.